NEW YORK — Today, the NHL and Disney Streaming Services launched GameFlow, a new interactive tool that leverages shot pressure data to provide fans with a visual depiction of a game’s momentum. Available exclusively in the NHL® mobile app, fans can access GameFlow during or after a game via Gamecenter to follow the flow of a game and track how offensive shot pressure corresponds to goals.
The GameFlow visualization captures the rate of all shots attempted during a game, including goals, missed or blocked shots, and saves. The larger the graph, the more shot pressure a team is generating in the offensive zone. Vertical grid lines are drawn at the NHL average of 55 shots per 60 minutes and twice that, at 110 shots per 60 minutes, while markers along the vertical timeline indicate significant milestones during the game. Fans can tap on milestones and goals to view the action as a stand-alone video highlight, while NHL.TV™ subscribers can also jump to stream the game from that point.
“We are excited to introduce this season new and engaging tools that bring hockey fans deeper into the trends and play habits outside of typical box scores,” said Barry Tishgart, SVP and General Manager, Hockey, Disney Streaming Services. “GameFlow is a first-of-its-kind data visualization experience that we believe has the potential to revolutionize sports streaming.”
“NHL fans are very tech savvy and embrace innovative digital experiences like GameFlow that take them further inside the game,” said Steve McArdle, NHL Executive Vice President of Digital Media & Strategic Planning. “Fan engagement and technological innovation are paramount to our partnership with Disney Streaming Services, and we’re thrilled to collaborate with them to deliver this novel second screen interactive experience.”
Additionally, fans with Apple TV can use the new GameFlow Sync feature, available now in the NHL app, as an interactive controller for Apple TV. The feature provides fans a second screen experience where they can manually fast forward through the GameFlow visualization from their mobile device and seamlessly push highlight videos (or full games for NHL.TV subscribers) directly to their connected TV. Fans not wanting to miss a moment of the action can seamlessly push more than one game to their TV and create a dual view or picture-in-picture view for highlights.
GameFlow was developed in collaboration with Micah Blake McCurdy, founder of hockeyviz.com, to bring rich hockey data visualization to the NHL®.
For more information on NHL’s subscription service, visit NHL.TV™.